United States Postal Service
USPS.com Friend to Friend
Role: Web User Interface Developer
The objective was to centralize Web site development to streamline content and create a consistent user experience. USPS® faced the following challenges in achieving its objective:
- Ad hoc evolution of USPS.com led to redundant content, inconsistent look and user experience, and hard-to-find functionality
- Numerous business drivers with multiple objectives were competing for resources, visibility, and revenue recognition
- Erosion of USPS market share in traditional shipping business necessitated a quick turnaround
- Lack of tools to evaluate Web site progress
- Lack of internal awareness and visibility of the USPS.com Web site and Internet Channel
Description of Responsibilities
On this project I worked with the Usabiity Experts at User Centered Design and the software development firm, Aquilent. I was tasked with creating a functional mockup site of the proposed Friend to Friend upgrade. This allowed all stakeholders to visualize the upcoming changes and test them on a live focus group.
On another engagement, I created and managed a 2,400 respondent PHP Web poll concerning the USPS Shipping Assistant. The client was immensely pleased with the informative results.
